SalesCrunch has created a guide to “meetings that don’t suck.” The firm collected data from its management software, which tracks things like if people are really paying attention (looking at the screen or not), and if follow-up materials are opened. The BusinessInsider says the Web conferencing company crunched the numbers and came up with 5 good tips for the next time you call a meeting.
1. The 15 minute meeting. No meeting should last more than 30 minutes. After 30 minutes, they are giving one-quarter of their attention to something else.
2. Everyone needs to talk. If all participants talk, people will give the meeting 92% of their attention. If someone is yammering on, it gets only 78% of their attention.
3. Send follow-up materials within 5 minutes. Nearly two-thirds of attendees will read them within one day. A few more will read the next day, but not many.
4. Shorter follow-up materials are better read. People will spend 52 seconds with a short follow-up. But they will spend only 10 seconds on a mega 100-slide deck.
5. Reach out via LinkedIn immediately. Nearly three-quarters of meeting attendees will accept a new LinkedIn connection after an online meeting.
Some of these I do better than others. I like to keep my meeting succinct while trying to engage everybody in the conversation. My follow-ups tend to be more formal meeting notes so they take longer to get them out. So my meetings are less painful than others.
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