{"id":44228,"date":"2013-05-09T22:11:16","date_gmt":"2013-05-10T02:11:16","guid":{"rendered":"http:\/\/rbachnet.wwwmi3-ss40.a2hosted.com\/index.php\/"},"modified":"2021-08-16T20:53:30","modified_gmt":"2021-08-17T00:53:30","slug":"tech-disrupters","status":"publish","type":"post","link":"https:\/\/rbach.net\/index.php\/tech-disrupters\/","title":{"rendered":"Tech Disrupters"},"content":{"rendered":"<p><a href=\"http:\/\/www.katanaabbott.com\/lifes-detours\/\" target=\"_blank\" rel=\"noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-99586 size-medium\" title=\"Tech Disrupters\" src=\"https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/DetourSign.png?resize=150%2C120&#038;ssl=1\" alt=\"Tech Disrupters\" width=\"150\" height=\"120\" srcset=\"https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/DetourSign.png?resize=150%2C120&amp;ssl=1 150w, https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/DetourSign.png?resize=75%2C60&amp;ssl=1 75w, https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/DetourSign.png?w=160&amp;ssl=1 160w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>The <a title=\"BusinesInsider\" href=\"http:\/\/www.businessinsider.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>BusinesInsider<\/em><\/a> <a title=\" CITI: These 10 Technologies Are Completely Changing The World\" href=\"http:\/\/www.businessinsider.com\/citi-disruptive-innovation-2013-5#\" target=\"_blank\" rel=\"noopener noreferrer\">notes<\/a> that analysts at investment bank <strong><a title=\"Citi\" href=\"http:\/\/www.citigroup.com\/citi\/\" target=\"_blank\" rel=\"noopener noreferrer\">Citi<\/a> <\/strong>(<a title=\"NYSE : C\" href=\"https:\/\/www.nyse.com\/quote\/XNYS:C\" target=\"_blank\" rel=\"noopener noreferrer\">C<\/a>) have issued a new <strong>research report<\/strong>, that takes a look at 10 <strong>disrupting technologies<\/strong>, According to <em>BusinessInsider,<\/em> these technologies will <strong>change the way we do business<\/strong>. The firm which took <a title=\"Citibank Bailout: $300 Billion Doesn&#039;t Sound Like A Lot Anymore \" href=\"https:\/\/web.archive.org\/web\/20160220083322\/http:\/\/seekingalpha.com\/article\/107514-citibank-bailout-300-billion-doesn-t-sound-like-a-lot-anymore\" target=\"_blank\" rel=\"noopener noreferrer\">$300 billion dollars taxpayer-funded bail-out<\/a> looked into practically every sector you can think of: energy, entertainment, IT, manufacturing, and transportation among them to identify disrupters.<\/p>\n<h3>Software-Defined Networks<\/h3>\n<p><a href=\"http:\/\/www.businessinsider.com\/citi-disruptive-innovation-2013-5#sdn-is-too-cheap-to-resist-18\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-99589\" src=\"https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/sdn-is-too-cheap-to-resist.png?resize=150%2C115&#038;ssl=1\" alt=\"\" width=\"150\" height=\"115\" srcset=\"https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/sdn-is-too-cheap-to-resist.png?resize=150%2C115&amp;ssl=1 150w, https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/sdn-is-too-cheap-to-resist.png?resize=75%2C58&amp;ssl=1 75w, https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/sdn-is-too-cheap-to-resist.png?w=391&amp;ssl=1 391w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>One of the information technologies that Citi called a disrupter is <a title=\"Software-Defined Networking (SDN): What It Is, How It Works, Why It Matters\" href=\"https:\/\/readwrite.com\/2013\/04\/23\/software-defined-networking-sdn\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Software Defined Networks<\/strong><\/a> (<a title=\"software-defined networking (SDN)\" href=\"https:\/\/web.archive.org\/web\/20180912095258\/https:\/\/searchsdn.techtarget.com\/definition\/software-defined-networking-SDN\" target=\"_blank\" rel=\"noopener noreferrer\">SDN<\/a>). SDN&#8217;s simplify IT networks by <strong>separating\u00a0the <a title=\"Routing control plane\" href=\"http:\/\/en.wikipedia.org\/wiki\/Routing_control_plane\" target=\"_blank\" rel=\"noopener wikipedia noreferrer\">Control Plane<\/a> <\/strong>(the intelligence) from <strong>the <a title=\"Forwarding plane\" href=\"http:\/\/en.wikipedia.org\/wiki\/Forwarding_plane\" target=\"_blank\" rel=\"noopener wikipedia noreferrer\">Data Plane<\/a><\/strong> (the packet forwarding engine). &#8220;<em>Instead of having intelligence distributed across the network in separate boxes, SDN centralizes the Control plane in an overriding software layer which disseminates instructions to each router or switch.<\/em>&#8221;<\/p>\n<p>Citi claims that SDN is <strong>too cheap to resist<\/strong>. They cite data from <a title=\"International Data Corporation\" href=\"http:\/\/idc.com\" target=\"_blank\" rel=\"homepage noopener noreferrer\">IDC<\/a> that says <a title=\"Software-defined networking\" href=\"http:\/\/en.wikipedia.org\/wiki\/Software-defined_networking\" target=\"_blank\" rel=\"noopener wikipedia noreferrer\">Software Defined Networking<\/a> is expected to grow from just under $360 million in 2013 to $3.7 billion in 2016. Revenues are likely to be split between startups,\u00a0traditional network vendors like <a href=\"http:\/\/www.cisco.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Cisco<\/a> (<a href=\"https:\/\/www.tradingview.com\/symbols\/NASDAQ-CSCO\/\" target=\"_blank\" rel=\"noopener noreferrer\">CSCO<\/a>), and\u00a0big IT vendors like <a title=\"IBM\" href=\"http:\/\/www.ibm.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">IBM<\/a> (<a title=\"NYSE : IBM\" href=\"https:\/\/www.nyse.com\/quote\/XNYS:IBM\" target=\"_blank\" rel=\"noopener noreferrer\">IBM<\/a>), <a title=\"HP\" href=\"http:\/\/www.hp.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">HP<\/a> (<a title=\"NYSE : HPQ\" href=\"https:\/\/www.nyse.com\/quote\/XNYS:HPQ\" target=\"_blank\" rel=\"noopener noreferrer\">HPQ<\/a>), and <a href=\"http:\/\/www.dell.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dell<\/a>.<\/p>\n<h3>Software-as-a-Service<\/h3>\n<p><a href=\"http:\/\/www.businessinsider.com\/citi-disruptive-innovation-2013-5#everyone-is-going-to-double-down-on-saas-16\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-99592\" src=\"https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/everyone-is-going-to-double-down-on-saas.png?resize=150%2C110&#038;ssl=1\" alt=\"\" width=\"150\" height=\"110\" srcset=\"https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/everyone-is-going-to-double-down-on-saas.png?resize=150%2C110&amp;ssl=1 150w, https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/everyone-is-going-to-double-down-on-saas.png?resize=75%2C55&amp;ssl=1 75w, https:\/\/i0.wp.com\/rbach.net\/wp-content\/uploads\/everyone-is-going-to-double-down-on-saas.png?w=400&amp;ssl=1 400w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>The prognosticators\u00a0at Citi also identified <strong>SaaS<\/strong> as another disruptive opportunity. The article explains that <strong>Software-as-a-Service<\/strong> (SaaS) is Internet-based software delivery. Basically, customers can use software that they&#8217;d otherwise have to buy via downloads or at a store. Examples include <a title=\"Google\" href=\"https:\/\/www.google.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google<\/a> (<a title=\"NASDAQ : GOOG\" href=\"https:\/\/www.tradingview.com\/symbols\/NASDAQ-GOOG\/\" target=\"_blank\" rel=\"noopener noreferrer\">GOOG<\/a>)\u00a0<a title=\"Google Apps\" href=\"https:\/\/www.google.com\/intl\/en\/enterprise\/apps\/business\/\" target=\"_blank\" rel=\"noopener noreferrer\">Apps<\/a>,\u00a0<a title=\"Microsoft\" href=\"http:\/\/www.microsoft.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Microsoft<\/a> (<a title=\"NASDAQ | MSFT\" href=\"https:\/\/www.tradingview.com\/symbols\/NASDAQ-MSFT\/\" target=\"_blank\" rel=\"noopener noreferrer\">MSFT<\/a>) <a title=\"Microsoft 365\" href=\"https:\/\/office.microsoft.com\/en-us\/business\/what-is-office-365-for-business-FX102997580.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">365<\/a>, and\u00a0<a title=\"Amazon\" href=\"http:\/\/www.amazon.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon<\/a> (<a title=\"NASDAQ : AMZN\" href=\"https:\/\/www.tradingview.com\/symbols\/NASDAQ-AMZN\/\" target=\"_blank\" rel=\"noopener noreferrer\">AMZN<\/a>) <a title=\"Amazon Web Services\" href=\"http:\/\/aws.amazon.com\/\" target=\"_blank\" rel=\"homepage noopener noreferrer\">web services<\/a>.<\/p>\n<p>In 2012, the SaaS market grew 26% to become an $18 billion market according to market research firm IDC. According to Citi&#8217;s survey, SaaS has already captured 8% of their software wallets so far and firms expect to increase spending to 70% of their budget over time \u2014 a 9-fold increase.<\/p>\n<p><strong><em>rb-<\/em><\/strong><\/p>\n<p><em>The Citi prognosticators\u00a0are so smart, they are at least a year behind the <a href=\"https:\/\/rbach.net\/\" target=\"_blank\" rel=\"noopener noreferrer\">Bach Seat<\/a>. I have covered cloud since <a title=\"Cloud Computing Risks\" href=\"http:\/\/wp.me\/p2wgaW-g1\" target=\"_blank\" rel=\"noopener noreferrer\">2011<\/a>. I think we all know that cloud computing and software-defined networking are information technology disrupters. <strong>Thanks, guys<\/strong>.<\/em><\/p>\n<p>&nbsp;<\/p>\n<h6>Related articles<\/h6>\n<ul>\n<li><a href=\"http:\/\/computerworld.co.nz\/news.nsf\/telecommunications\/idc-cloud-mobility-exposing-limitations-of-existing-networks\" target=\"_blank\" rel=\"noopener noreferrer\">IDC: Cloud, mobility exposing limitations of existing networks<\/a> (computerworld.co.nz)<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><em><a title=\"Ralph Bach\" href=\"https:\/\/rbach.net\/index.php\/new-resume\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ralph Bach<\/a>\u00a0has been in IT long enough to know better and has blogged from his\u00a0<a title=\"Bach Seat\" href=\"https:\/\/rbach.net\/\" target=\"_blank\" rel=\"noopener noreferrer\">Bach Seat<\/a> about IT, careers, and anything else that catches his attention since 2005. You can follow him on <a class=\"broken_link\" href=\"http:\/\/www.linkedin.com\/in\/rb48334\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">LinkedIn<\/a>,\u00a0<a href=\"https:\/\/www.facebook.com\/ralph.bach.14\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook<\/a>,\u00a0and\u00a0<a href=\"https:\/\/twitter.com\/rbach48334\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter<\/a>. Email the Bach Seat\u00a0<a href=\"mailto:\/\/bach.seat@gmail.com\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Citi recently identified SaaS and SDN as new technology disrupters about a year to late<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[3044,392,1023,247,487,536,92,43,82,421,1031,1614,4,1613],"class_list":["post-44228","post","type-post","status-publish","format-standard","hentry","category-security","tag-3044","tag-amazon","tag-amzn","tag-cisco","tag-csco","tag-goog","tag-google","tag-ibm","tag-microsoft","tag-msft","tag-saas","tag-sdn","tag-security","tag-software-defined-network"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Citi recently identified SaaS and SDN as new 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