Tag Archive for AAPL

Apple Spoofs ‘Ghostbusters’

Apple Spoofs 'Ghostbusters'NetworkWorld posted a long-lost version of an internal Apple video, “BlueBuster.” The video is a spoof of the classic movie Ghostbusters. Chris C. Anderson at the Huffington Post explains that Apple (AAPL) spoofed “Ghostbusters” in a parody music video based on Detroit born Ray Parker’s song “Ghostbusters.” “Bluebusters” was intended as an internal promotional rallying cry in which Apple defeats the global domination aspirations of “Blue” aka IBM (IBM).

As Paul McNamara at Network World’s Buzz Blog points out, “It was clear that the metaphor of Apple as the liberator of the office worker wasn’t confined to the famous 1984 commercial.”

Steve Jobs BluesbusterAs prophetic as the theme of this video has turned out to be, we can’t help but grimace at a young Jobs decked out in a Macintosh inspired Ghostbusters Uniform. Aside from a resemblance to Harold Ramis, Apple CEO Steve Jobs doesn’t make much more of a splash in the video. And yes, Apple managed a “Bluebusters” spoof that ran the full 4:20 of the song.

 

Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers and anything else that catches his attention since 2005. You can follow him at LinkedInFacebook and Twitter. Email the Bach Seat here.

What Happened to the Paperless Office?

What Happened to the Paperless Society?The Economist wonders whatever happened to the “paperless office”? Thirty years ago computers were hailed as the beginning of the paperless office era. In 1980 The Economist recommended that firms trying to improve productivity “reduce the flow of paper, ultimately aiming to abolish it”.

Unfortunately not many people listened to The Economist. Since they extolled the virtue of a paperless office, global paper consumption has increased by half.

Paper consumption

The average American uses almost six 40-foot trees a year in paper. Gizmodo says don’t feel too bad. The EU bureaucracy in Brussels pushed the Belgian paper consumption to a whopping 8.5 trees per person. The equivalent to four Rockefeller Center Christmas trees.

Paperless office research says

The trend will not change. A report from ITnewsLink reports that more than half of Americans think the U.S. will never go paperless. Pollster Poll Position conducted a national survey to see if Americans think the U.S. could ever be a paperless society.

Poll Position researchPoll Position’s research found that 56% of Americans said they don’t think the U.S. would ever be a paperless society. Only 20% said yes, one day we’ll all go paperless. 24% of Americans were undecided or had no opinion on the question.

Other Poll Position finding

  • 63% of the 18-29 age group said the U.S. would never be a paperless society and 23% said we could be a paperless society.
  • 56% of men and women said we could never be a paperless society.

You can still vote in their online companion poll.

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I think that in an era of computers, Amazon (AMZN) Kindle Fire and Apple (AAPL) iPad tablet computers, iPhones and Google (GOOG) Android smartphones that paper consumption would decrease. Apparently it takes more than buzzwords like “paperless” and “green” to make a difference.

Related articles
  • The Paperless Office? (Going Green) (whattheythink.com)

 

Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers and anything else that catches his attention since 2005. You can follow him at LinkedInFacebook and Twitter. Email the Bach Seat here.

Steve Jobs and Neil Young Planned Hi-Fi iPod

Steve Jobs and Neil Young Planned Hi-Fi iPodRock icon Neil Young took his campaign for higher-fidelity digital music to the stage of All Things D’s D: Dive Into Digital conference. The Huffington Post reports that the master of the one-note guitar solo says he was discussing a Hi-Fi iPod type device with the late Steve Jobs.

Steve Jobs didn't use his iPod at homeYoung said the Apple (AAPL) co-founder was such a fan of music that he didn’t use his iPod and its digitally compressed files at home. Instead, he used a physical format well-known to have better sound. “Steve Jobs was a pioneer of digital music. His legacy is tremendous,Young said. “But when he went home, he listened to vinyl (albums).

Rock and Roll Hall of Famer Young says that he spoke with Jobs about creating a high fidelity format that has 20 times better than files in the most current digital formats, including MP3.

Neil YoungSuch a format, he said, would contain 100 percent of the data of music as it is created in a studio, as opposed to 5 percent in compressed formats including Apple’s AAC. Each song would be huge, and a new storage and playback device might only hold 30 albums. Each song would take about 30 minutes to download, which is fine if you leave your device on overnight, he said. “Sleep well. Wake up in the morning. Play some real music and listen to the joy of 100 percent of the sound of music,” he said.

Although Young didn’t have a practical plan for developing such a format – saying it’s for “rich people” to decide – he said Jobs was on board with the idea before he died. “I talked to Steve about it. We were working on it,” Young said. “You’ve got to believe if he lived long enough he would eventually try to do what I’m trying to do.

Apple iPod NanoWalt Mossberg, a journalist with News Corp.’s All Things D website, which hosted Jobs at its conferences confirmed Young’s opinion of Jobs. Mossberg said Jobs expressed surprise that “people traded quality, to the extent they had, for convenience or price.

An Apple Inc. spokesperson declined to comment to the HuffPost.

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Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers, and anything else that catches his attention since 2005. You can follow him on LinkedInFacebook, and Twitter. Email the Bach Seat here.

Neil Young and Bill Ford

Neil Young and Bill FordBill Ford, executive chairman of Dearborn, Michigan-based Ford Motor Company (F), was recently approached by audiophile Neil Young to build Hi-Fi digital audio into Ford cars according to Mother Nature News.  “Three months ago, Neil Young came to see me with a music proposal for cars,” Ford told the New York Times’ Jim Motavalli during the Detroit Auto Show. “Today’s digital MP3 format is horrible,” he quotes Young as saying. “The only truly good format is the vinyl LP —you can hear my fingers bearing down on the frets.

Ford Motor CompanyThe Rock and Roll Hall of Famer releases his archival material in Blu-ray and wanted Ford to put music-friendly Blu-ray players in cars, but it’s a hard sell according to the article. “We looked into at Young’s stuff but it wasn’t that user-friendly,” said Ford. “We decided it was a music format that only real purists would know about.

MNN reports that if you want the definitive version of Neil Young Archives, Vol. 1: 1963-1972 you have to cough up $349 for the 11-disc Blu-ray box. The CDs are just $100, and probably good enough for mere mortals. CNET says don’t waste your money:

The Blu-ray features ultrahigh resolution 24-bit /192 kHz stereo sound, which you can play over some newer AV receivers, but I’m not so sure that any high-end electronics can access the superduper-sounding PCM track … Don’t buy the Blu-ray box for the sound; the DVDs are fine.

Neil YoungCNN reported a year ago that Apple (AAPL) has talked with record executives about making high-def files compatible with iPods, and there’s probably a market for that among the same kind of people who pay a premium for “virgin vinyl” records.

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While I enjoy Brother Neil’s music, I already own After The Gold Rush, Live Rust, Rust Never Sleeps and Freedom in four formats, vinyl, cassette, CD, and some of the tunes on iPod why would I want another one? How good is it going to sound in the car while I’m driving down US-23 at 75 MPH? Sorry Neil not for me.

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Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers, and anything else that catches his attention since 2005. You can follow him on LinkedInFacebook, and Twitter. Email the Bach Seat here.

How Does Your Equipment Stack Up?

How Does Your Equipment Stack Up?Engadget points us to phone-size.com that lets you compare the relative proportions of different smartphones. At the top of the webpage, you’ll also find a toolbar to enter the size and aspect ratio of your display. Once you jump through this minor hoop, according to Engadget, the utility produces accurate, life-size depictions of smartphones like Apple’s (AAPL) iPhonesGoogle’s (GOOG) Androids, and Research In Motion’s (RIMM) Blackberrys.

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Really wanted to use the title.

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Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers, and anything else that catches his attention since 2005. You can follow him on LinkedInFacebook, and Twitter. Email the Bach Seat here.