Tag Archive for Meta

2023 Bach Seat Most Popular Posts

2023 Bach Seat Most Popular Posts2024 is here. We made it through another year. Some good, some bad, some questionable. 

The Good

 The markets ended up in 2023. Michigan football – the University of Michigan won the College Football National Championship and the surprising Detroit Lions are in the NFL playoffs

The Bad

The war in Gaza started and the war in Ukraine continues. Politicization of the Supreme Court. Trump. Climate Change.

The Questionable

Artificial Intelligence has gained widespread popularity for good or bad.

The OMG

In the OMG I’m old category, some things that turned 50 in 2023.

 Top 10 posts on the Bach Seat

Here are the top 10 posts on the Bach Seat in 2023, as voted on by you, the readers of the Bach Seat.

  1. Frank Lloyd Wright for the Work From Home Era
  2. Quick Microsoft Teams Shortcuts to Increase Your Productivity in 2023
  3. What You Need to Know About MailChimp SecurityBill Nye the Science Guy
  4. 8 Upgrades to Elevate Your Work from Home Setup
  5. Why Meta Released Threads Now
  6. Climate Change and the Future of Coffee
  7. A Coffee Nap Can Boost Your Energy
  8. Rockin’ at the Office
  9. KOSA: A Bad Idea for Online Safety
  10. How the RESTRICT Act Will Ruin Your Online Privacy 

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Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers, and anything else that catches his attention since 2005. You can follow him on LinkedInFacebook, and Twitter. Email the Bach Seat here.

Why Meta Released Threads Now

Unless you sleeping under a rock, you may have heard that Facebook / Meta / Instagram (META) has released an alternative to Twitter, called Threads. Other have found the app to be incomplete. Even Instagram CEO Adam Mosseri wrote there are “tons of basics” missing.

What Threads is missing

Reviewers say the app is missing functions like:

  • The Threads app is missing functionsChronological feeds,
  • Direct messaging between users,
  • The ability to edit a post,
  • Following feeds,
  • Hashtags,
  • Search capabilities, and
  • Web version.

The app seems rushed. Why did Zuckerburg push an incomplete product out the door now?

ChatGPT

catch up to industry leadersThe first reason could be the meteoric rise of generative artificial intelligence which Meta has no answer for. Threads represents a huge new opportunity for Meta to gather training data for its own AI technology. This new data could help it catch up to industry leaders. Microsoft (MSFT) has added OpenAI into a Microsoft Bing chatbot. Google (GOOG) is also working on a chatbot named Bard.

Meta has released AI chatbots in the past. But they were not very good. One, named BlenderBot, was criticized for being simply… not very good. Another, code-name Galactica whose goal was to use machine learning to understand and organize science for its users. Facebook fed it 48 million science papers. It created scientific nonsense, or just provided incorrect information. It struggled to understand or compute math at the grade-school level. Researchers shut down the system after just two days.

Train a chatbotIt takes vast amounts of data to train a generative artificial intelligence. A generative artificial intelligence is a system that can produce new text, images, video and other outputs like code and music on their own. These systems rely on the data used to train it, and can reflect any biases, errors or falsities inherent in the original dataset. By mandating Threads access through Instagram’s 2.35 billion users, Meta can instantly gain all of Instagram’s data to feed it’s artificial intelligence. By feeding the data from Threads and Instagram into it AI, Meta has significantly increased it ability to train AI to take on OpenAI, Microsoft, and Google.

published disinformation produced by a Russian troll farm2024 Elections

Another possible reason Threads has surfaced now is the U.S. elections. Election season 2024 is heating up and it is estimated that $1.7 billion dollars will be spent on digital media for the elections. Surely Zuckerberg want to use Threads to grab another large slice of that pie.

It is important to remember the shameful role that Zuckerberg’s Facebook played in the 2016 election. During the 2016 election cycle Facebook published disinformation produced by a Russian troll farm to as many as 10 million people. Some of the ads were paid for in Russian currency. And his subsequent denial, saying that fake news on Facebook influenced the 2016 election was a “pretty crazy idea.” 2016 should be ring the warning bells for people who cherish democracy.

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Maybe Zuk wants this to be the opening event leading up to the promised cage match between Zuk and fellow megalomaniac techbro Elon Musk.

Whatever reason Zuckerger had to push an incomplete product out he door, his history says it won’t be good for us.

How you can help Ukraine!

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Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers, and anything else that catches his attention since 2005. You can follow him on LinkedInFacebook, and Twitter. Email the Bach Seat here.

How To Make Money on Facebook

Facebook has many dubious posts that promise you can make money one on Facebook. How you really can get easy money from Facebook. There is a $725 million class action lawsuit settlement with Facebook (META) (now Meta Platforms, Inc.) over allegations that it shared user data with third parties without consent. The settlement is part of the years-long litigation over Facebook’s relationship with Cambridge Analytica, which harvested the personal data of 87 million Facebook users.

Facebook–Cambridge Analytica scandal

For those with a short memory Cambridge Analytica was a British political consulting firm. It came to prominence through the Facebook–Cambridge Analytica data scandal. The scandal involved harvested Facebook data of 87 million people. The stolen data was used for advertising by the Trump campaign during the 2016 elections.

The Facebook–Cambridge Analytica data scandal was bad for several reasons. It exposed how Facebook allowed third parties to access and misuse the personal data of millions of users without their consent. It raised concerns about how such data could be used to influence elections and manipulate public opinion.

accused Facebook of violating their privacy rightsThis sparked a huge outcry from users, regulators, and lawmakers. They accused Facebook of violating their privacy rights and failing to protect their data from third-party abuse. Several lawsuits were filed against Facebook for this behavior. The suits later consolidated into one class action lawsuit representing all U.S. Facebook users who were affected by the data breach.

Facebook settles the lawsuit

After years of legal battles, Meta has finally agreed to settle the lawsuit for $725 million. This is the largest privacy class action settlement in U.S. history. According to the settlement agreement, Meta will pay each eligible user a certain amount of money based on how long they used Facebook during the period from May 2007 to December 2022.

Meta will pay each eligible userTo qualify for the settlement, you must have been a U.S. Facebook user between May 24, 2007 and December 22, 2022. You must submit a valid claim online or mail in a completed print form by August 25, 2023. The amount of money you can get depends on how long you had a Facebook account and how many total valid claims are submitted. As well as how much money is left after paying legal fees and expenses. You can choose to have your funds distributed by direct deposit, Venmo, Zelle, PayPal or via a prepaid Mastercard.

You can find more information on how to get your money on the official settlement website:

https://www.facebookuserprivacysettlement.com/

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This settlement is a huge win for Facebook users. Privacy advocate have been fighting for privacy rights and holding Meta accountable for its actions. It also sends a strong message to other tech companies that they need to respect their users’ data and be transparent about how they use it and who they share it with.

 

How you can help Ukraine!

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Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers, and anything else that catches his attention since 2005. You can follow him on LinkedInFacebook, and Twitter. Email the Bach Seat here.

Are You Ready for the Metaverse

Are You Ready for the MetaverseThe metaverse is a vision of what the tech bros (think biased stakeholders with a personal interest in the success of the metaverse Sam Bankman-Fried and Elon Musk) want the next iteration of the internet to be. Their vision of the metaverse is a collection of interconnected virtual worlds. The virtual worlds are shared immersive, persistent, 3D virtual spaces. In this metaverse, they believe humans can experience life in ways they could not in the physical world (of course for money). McKinsey predicts that the metaverse can generate up to $5 trillion by 2030.

CNN Russian dairy farmers gave cows VR goggles with hopes they would be happier and make better milk The Verge has a more cynical vision. The “metaverse” lets companies dodge negative baggage associated with social media. “As long as you can make technology seem fresh and new and cool, you can avoid regulation,” researcher Joan Donovan told The Washington Post. “You can run defense on that for several years before the government can catch up.

The Metaverse requires improvements

Despite the media hype that the metaverse has received, it still requires improvements to become a reality. A recent survey by network gear maker Ciena found that 71% of professionals can see the metaverse becoming part of existing work practices in the next two years. The study also found that businesses see problems getting into the metaverse. They stated “... unreliable network performance and associated costs were cited as the top concerns holding organizations back …” Daniel Pimental, from the University of Oregon, explains that advances in several technologies are needed to make the metaverse real. He explained, “… advancements in artificial intelligence – computer vision – blockchain technology, and increased bandwidth with 5G connectivity, will form the foundation…

It needs better networks

Loading spinnerOur current networks won’t work. They take too long to deliver data. Dan Rampton of Meta says the metaverse experience will need a customer latency of less than 20 milliseconds. Latency is the delay when moving data from one place to another. In the metaverse, latency is the total delay of signal between the user and the data center that is controlling the metaverse experience. Are you old enough to remember the dreaded “buffering” screen? PCMag found that the best 5G latency in 2022 ranged from 39 – 47 milliseconds from the major carriers. Doug Dawson put the 10-20 millisecond latency into context.

  • Transmission delay is the time required to get packets from a customer to be ready to route to the Internet. He cites some of his clients who say that the latency on their fiber network typically ranges between 4 and 8 milliseconds. Cable systems are slower and can approach the 20 ms limit. Older technologies like DSL have much larger latencies. Low-orbit satellite networks, will not be fast enough to meet the 20 ms goal established by Meta. Some wireless technologies also have low latency as long as there aren’t multiple hops between a customer and the core.
  • The Next Generation Mobile Networks Alliance says that 5G networks should offer 10ms latency in general.
  • Processing delay is the time required by the originating ISP to sort between all of the packets received from users and route each appropriately.
  • Propagation delay is due to the distance a signal travels. It takes a lot longer for a signal to travel from Tokyo to Baltimore than it takes to travel from Baltimore and Washington DC.
  • Queuing delays are the time required at the terminating end of the transmission. Since a metaverse connection is almost certainly going to be hosted at a data center, this is the time it takes to receive and appropriately route the signal to the right place in the data center.

Bach Seat - Latency

The Metaverse needs to be better

Forbes - Five Ways The Metaverse Is Impacting CorporationsThe metaverse’s virtual environments will require high-end computers, gaming consoles, and VR headsets. These can be expensive. In 2021, Bill Gates noted that most people don’t have VR goggles and motion capture gloves to accurately represent their expression, body language, and the quality of their voice. Harvard‘s Eileen McGivney writes:

The hardware that is currently used to access metaverse experiences, like VR headsets, are not affordable and are difficult to wear for many people from groups who are underrepresented in the technology industry.

People with mobility issues will find navigating a real-time 3D avatar in the metaverse frustrating. Ms. McGivney offers some examples like people with limited mobility in their hands who will struggle with controllers. Others might have difficulty if they wear glasses. Also, most current headsets can’t be worn over head coverings or many hairstyles, like religious headscarves and natural Black hairstyles.

The metaverse is expensive

Acquiring the hardware to get on the metaverse can be expensive. Head-mounted devices (HMDs), can range from a DIY Google Cardboard that requires the user to provide a mobile phone to the Meta Quest 2 – formally known as Oculus Quest 2 which costs $1500. Mid-range devices are pricey, the HTC Vive costs $569, and the Valve Index VR costs $999.

There is no search engine in the metaverse. There is no way to find out more about what the content creators are sending you. The cost of creating content for the metaverse will keep many from presenting information that the big content creators don’t want out there. The cost to develop a metaverse social app is estimated to cost $25,000-$400,000 according to the marketing firm Appinventiv.

Interoperability

There is no unified metaverse. Companies are developing their vision of the metaverse in a vacuum. Major players are developing their own technology for the metaverse.

Then there’s the need for interoperability. Interoperability will allow you to take virtual items like clothes or money from one platform to another. Many experts believe this is vital for the metaverse to work. Most VR software is based on a “virtual world generator,” which is from a specific VR headset vendor. This kit provides the basic programs, drivers, data, and graphic-rendering libraries. There will be legal and commercial challenges too, apart from figuring out who will act as the police in the metaverse.

Cybersickness

Cybersickness in Virtual Reality Versus Augmented Reality There are real-world concerns about physical and mental health in the metaverse. There are physical risks from tripping or falling while wearing metaverse headsets. But people are also reporting symptoms of “cybersickness.” Cybersickness is described as unpleasant symptoms caused by being in the metaverse. Symptoms include:

  • Nausea (sweating, difficulty concentrating, stomach awareness),
  • Oculomotor disturbance (headache, eyestrain, blurred vision), and
  • Disorientation (dizziness with open and closed eyes, vertigo).

These are caused by the delay between actual head movements and the generated image.

Mental health risks 

There are also mental health risks. Because VR provides a much more realistic experience than watching something on a computer screen, the emotional and mental impacts are more intense. Plus, all the downsides of the current internet like violent pornography, the black market, sex trafficking, and criminal activities are magnified in VR.  Finally, people who are immersed in digital worlds often are doing so at the expense of exercising, breathing fresh air, and socializing physically.

The metaverse must be private

The metaverse must be privateDespite the promise of the metaverse, there remain risks. As Charlie Bell, Microsoft’s executive vice president of security pointed out in a recent blog post: “The problems of yesterday’s and today’s internet—impersonation, attempts to steal credentials, social engineering, nation-state espionage, inevitable vulnerabilities—will be with us in the metaverse.” Harvard’s McGivney concurs, “Many of these technologies are also designed in a commercial environment that prioritizes profit over things like data privacy

The metaverse is being developed by corporations whose business
models rely on collecting an increasingly detailed and wide range of data on every user. The technologies can track people’s
movements (e.g., movement, eye tracking) and emotions. The data collection will create a “motion signature.” A motion signature will connect some tracking data to a name, for example, now tracking data in many other places are attached to the same name. This increases the effectiveness of threats based on the inference of protected health information from tracking data.

Is that your boss

Microsoft warns that in the metaverse, fraud, and phishing attacks targeting your identity could come from a familiar face – literally. A metaverse attacker can create an avatar who impersonates a coworker, or a teller in a virtual bank lobby asking for your information. It could be an impersonation of your CEO inviting you to a meeting in a malicious virtual conference room.

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TNero connected to the Matrixhe dystopian vision of a future where we are constantly connected to the metaverse to feel good is looming. Elon Musk’s implanted brain-machine interface Neuralink, can link the metaverse directly to a user’s mind which can cause the release of dopamine. Research shows that the brain may eventually begin to rely on that experience to release dopamine and feel good. As a result, people can become addicted to the metaverse to feel “normal.”

I agree with Scientific American. Given the world’s unpredictability, I have a hard time ruling out the possibility that an unholy alliance of big tech and the military will foist an implant-enabled metaverse on us. After all, as the real world gets scarier, the metaverse might become more and more appealing. In our frightening future, the metaverse, not religion, might serve as the opiate of the masses.

How you can help Ukraine!

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Ralph Bach has been in IT long enough to know better and has blogged from his Bach Seat about IT, careers, and anything else that catches his attention since 2005. You can follow him on LinkedInFacebook, and Twitter. Email the Bach Seat here.